The Construction Of The Price Is Right

While the show might come off looking as though it is one effortless production, this is probably just due to the suave hosts, Bob Barker and Drew Carey. In reality, producers plan the show for months in advance. Especially regarding prizes and showcases.
Executive producer Mike Richards told Buzzfeed, “You don’t want to repeat prizes that you’ve seen in the showcase.” The production team consists of various people including one called the “prize producer” who is responsible for building the showcase themes and main prizes. From there they flesh out the rest of the show including other games and their specific prizes.